JC Penney Company In a typical appearance JC Penney store at the Mall of rest in Great Falls, Montana.In 1909 1914 to Buffalo for simplifying the purchase, financing and transportation. In 1917, the company operated 175 stores in 22 states in the United States(jc penney outlet store, jspenney, jc penney furniture, jspenney). April 13, 1902 Beginning American businessman James Penny opened his first clothing store. Over time, the small shop was one of the largest retail networks of America. The recipe for success was unexpectedly simple: an honest attitude towards pokupatelyu.Buduschy businessman was born September 16, 1875 on a small farm in the state of Missouri. His parents were deeply poor Baptist believers. They cultivate James in strictness, which today may seem excessive. For example, in eight years, he had to get himself funds for clothing, collecting and selling stare. But James subsequently only thanked them, as his first place of business was the product of a strict family policy for clothing. James, who needed new shoes, has accumulated $ 2.5 and invested the money in the little pig, and successfully raised its prodal.Posle College James worked as a seller in the various stores. By 1902, 27 - year-old seller was able to save a huge amount in those times $ 2 thousand to become a third partner in a network of shops selling clothes in the town of Kemmerer in Wyoming. Penny came to the case responsibly. First, it surpassed the entire district, which was his shop, and tried to figure out what kind of clothes would like to see the locals shop. Secondly, for every thing he SELL natsepil Price with a firm price, which is not dependent on the social status pokupatelya.Vse these measures are not vyazalis trade with the beginning of the last century, that familiar dealers immediately naprorochili shop imminent collapse. By the time the opening of the entire city was zaleplen its advertising, with the curious people came into the new shop and came back again. Over time, Penny bought shares of their partners, and in 1907 became the owner of the network uncontested Golden Rule Stores, which consisted of several stores. Just five years later, there are already 34, and turnover was $ 2 million Such rapid growth in the number of stores due simply: Penny copied its own scheme for joining business salespeople - gave them a loan to purchase a third part of each opened under his brand store. Thus, some vendors have become his business partners, and the number of stores under a single brand grew. In 1914, the firm of James Penny moves to New York to be closer to the business world and changed the name to J. C. Penney Company. In 1915, it already has a network of 86 stores in 13 states, its turnover reached $ 4.8 million a year. But in 1917, when the company was at the peak of its growth, Penny suddenly goes from the post of president of the company and is entirely focused on the company's development strategy in the future and the selection of personnel for it. Soon J. C. Penney Company has become the largest network of stores, whose name was known to every U.S. population. Even the Great Depression did not podkosila it. By 1929, the network consisted of 1.4 thousand stores across the country. And for the next 10 years was 1.2 thousand still open stores, or an average of one in three days! Penny did not forget their stores, he regularly comes in, and arranged the exchange of experience with the staff. For example, for 1961, Penny, who has already turned 85 years old, visited 67 stores. The primary message that he had always tried to convey to the staff and shopkeepers, Penny made in the form of proverbs: "Pribylno only that honestly." That was a universal recipe for its success, and perhaps long life - up to the century he had not lived only four years. On Tuesday, U.S. stock market rose for the first time in the last four trading sessions. Pereprodannost affected the market in recent days, which made the stock attractive for purchases. Moreover, the positive impact on the mood of investors had a positive corporate news. Some support also came Indexes provided macroeconomic statistics. So Redbook retail sales index in the United States during the first week of November increased by 0.3% compared with October. Redbook The report states that without a correction of the accounting for seasonal fluctuations in the volume of retail sales for the week ending November 7, grew by 2.4% compared with the same period last year. "The situation with the sale in early November was positive, as more cool weather stimulated demand for seasonal clothing and other goods" - says the Redbook report. As a result, the index of "blue chip" Dow Jones Industrial rose by 2.47% to 13308.31. Index "broad market" S & P 500 rose by 2.9% to 1480.85 points. Technology Nasdaq Composite Index rose 3.46% to 2673.65 mark. Representatives of the investment bank Goldman Sachs said they did not expect zanchitelnyh difficulties in connection with the crisis in the market of poor quality loans (subrime). Against this backdrop, stocks showed a significant improvement in financial companies. In particular, Bank of America shares rose by 4.89%, JPMorgan Chase & Co, at 6.06%. Lehman Brothers Securities, the largest underwriter of mortgage bonds with a veil, rose by 9.2%, Goldman Sachs, to 8.02%, the shares of Citigroup, at 6.52%. As the leaders of growth on this day also proved retail securities firms. This, first of all, has contributed to the favourable statistics on retail sales in October. Secondly, the dynamics of the positive impact sector accounts for the third quarter of the world's largest retailer Wal-Mart Stores. According to the report net profit Wal-Mart Stores in the third quarter of this year increased by almost 8%, compared with the same quarter of 2006, from $ 2.65 billion, or $ 0.63, converted to one share, to $ 2.86 billion, or $ 0.70 per share. While its sales rose to $ 90.9 billion Such figures that the world's largest retailer presented in a report published on Tuesday 13 November. The resulting figure surpassed its own profit forecast of the company, which is 11 October, it increased to $ 0.69 per share. Analysts interviewed by Bloomberg agency, believed on average that Wal-Mart profit in the reporting period will be $ 0.67 per share. Executive CEO Lee Scott said that he is optimistic set to approaching holiday season. As a result, shares of Wal-Mart Stores rose by 6.16%. Securities companies Target, the second-largest holder in the United States network of discount stores, increased by 4.56%, J. C. Penney Company, at 3.22%. A significant decline in shares showed the largest network of business Home Depot stores. -- 1.9%. Net Income Home Depot Inc. in the third fiscal quarter fell by 27% compared with the same period in 2006, from $ 1.49 billion, or $ 0.73, converted to one share, to $ 1.09 billion, or $ 0.60 per share. In doing so, its sales fell by 3.5%, from $ 19.65 billion to $ 18.96 billion, while comparable sales fell by 6.2%. Analysts interviewed by Thomson Financial, believed on average that in the reporting period, Home Depot will receive profit of $ 0.60 per share, with earnings of $ 19.43 billion The deteriorating performance of the company due in part to the weakening of the housing market in the United States, and the lack of visible prospects for his recovery. Therefore, for the entire 2007 fiscal year, the company expects operating profit to decline 11%. Under the influence of the real estate market sector construction companies also rose. Lennar Corp Securities. Largest domostroitelnoy company in the United States by sales volume grew by 4.79%, Toll Brothers, at 5.25%, KB Home - at 2.12%, DR Horton Inc - at 3.94%. In the technological sector, the paper is worth noting Apple Inc (+10.96%). There were reports of the company's plans to sell iPhone in China. Chinese mobile communication market is attractive because in a period of economic boom in the country, consumers seeking to buy expensive and prestigious phones, as well as increase their activity in the use of mobile services. Therefore, the company plans to enter the Chinese market are of genuine interest of investors, as it can bring basnoslovnye Apple profits. Stabilization of quotations of gold, copper, nickel and aluminum led to greater shares of mining companies. Papers aluminium producer Alcoa Inc. increased by 2.31%, the shares of Freeport-McMoRan Copper & Gold increased by 1.42%. Shares of energy companies moved after the market despite a significant fall in oil prices. Shares Exxon Mobil went up by 2.25%, the shares of the second-largest oil company Chevron Corp in the United States - at 1.14%, ConocoPhillips - at 0.57%.
JCPenney acquired Crescent Corset Company in 1920, the company is the first wholly-owned subsidiary. In 1922 the company is the oldest active private brand, Big Mac work clothes, was launched. The company opened its 500th store in 1924 in Hamilton, Missouri, James Cash Penney in the city, and its 1000th store in 1928, in Beloit, Kansas. In 1940, the future billionaire and Wal-Mart founder Sam Walton, started working at JCPenney in Des Moines, Iowa store. Sam Walton later went to the creation of future retailing giant Wal-Mart in 1962. In 1941, the company operated 1600 stores in all 48 states. In 1956, national advertising JCPenney began with a series of advertisements in the magazine. JCPenney credit cards have been issued and accepted at its stores for the first time in 1959. [edit] Treasury, catalog, and full-line stores In 1962 came JCPenney discount merchandising products with the acquisition of the General Company, which gave them the Treasury. JCPenney closed discount stores lose money in 1981. In 1963, JCPenney launched its first catalog. The company operates in a store catalog desks in eight states. In the directories were distributed in Milwaukee catalog distribution center. The company also opened its first full-line stores in 1963. These stores are located in Audubon, New Jersey, and King of Prussia, Pennsylvania. These two shops expanding lines of goods and services that a typical JCPenney bears include appliances, sporting goods, garden goods, restaurants, beauty salons, portrait studios, auto parts and auto centers. In 1966 he graduated from JCPenney to leave the country in 50 states with the opening of its Honolulu, Hawaii store. [edit] 1969-1979 Penneys logo is used in 60 to 1971.In 1969, the company acquired Thrift Drug, a network of pharmacies with headquarters in Pittsburgh, Pennsylvania. He also bought Interstate Supermarkets, an Omaha based food retailer, operating leases in the JCPenney department stores, shops Treasury, and Thrift Drug stores. On February 12, 1971, James Cash Penney died at the age of 95. Regarding the death of James Cash company stores were closed for half a day. In 1971, the company took JCPenney famous logo, which was used for 36 years. In 1977, JCPenney sold its stores in Italy, at La Rinascente, and also remove it Supermarkets Interstate leased departments. In 1979, the Visa cards began to be accepted in JCPenney stores. MasterCard has been adopted next year. [edit] 1984-1997 In 1984, JCPenney acquired First National Bank of Harrington, Delaware and renamed it JCPenney National Bank. The bank company has become an opportunity to issue its own MasterCard and Visa cards. The company also beginning to take American Express cards. At the company headquarters were relocated in 1987, again in Dallas, Texas. After several years of development, JCPenney Television Shopping Channel has appeared on cable systems since 1989. In 1990, a breakthrough occurred in the field of corporate new company headquarters in Plano, Texas. It was completed in 1992. When Sears closed its catalog business in 1993, became the largest retail JCPenney catalog in the United States. In 1996, the company expanded its pharmacy business with the acquisition of drugs and Fei Kerr Drug. These acquisitions boost climaxed with the acquisition of Eckerd chain in November. Fei, Kerr, and combined into JCPenney Eckerd drugstores in the Thrift Drug subsidiary. Fei, Kerr and Thrift drugstores were re-branded Eckerd in 1997. [edit] 1998-2005 JC Penney logo used from 1971 to 2007; field is the latest addition. Notification is not so bold font, as in the new logo.In 1998, JCPenney beginning of the third channel for shopping convenience. Her online store has grown into one of the largest apparel and home furnishings retail sites on the Internet. Among the total merchandise peers, the online store has the highest rate (10.1%) conversion of site visitors into buyers. [Quote necessary]. In early 2001, JCPenney closed 44 underperforming stores. On April 14, 2002, JCPenney celebrated 100 years as a seller. In 2003, the company opened three separate stores in strip centers. These stores are located in Texas, Minnesota and Indiana. The company added 14 stores in 2004. In 2004, the company withdrew from the pharmacy division after 35 years, for the sale of its Eckerd division. In 2005, e-commerce showcases JCPenney exceeded one billion dollars revenue mark for the first time. [edit] Today Today, most JCPenney stores are located in suburban shopping malls. Previously, most shops are located in the central parts of the city. In shopping malls became more popular in the second half of the 20 th century, JCPenney moved its stores in shopping malls. However, in recent years, the chain has been following the retail trend of opening some stand-alone stores, including a number of competitors. Some stores are located in the centers of power, and could be considered a "big-box stores." Company Internet-seller and has undergone significant organizational changes to compete in an ever-changing retail landscape. Increased competition from big box retailers like Wal-Mart and Target JCPenney forced to focus on private brands, such as St. John's Bay, Worthington, and Arizona Jean Company. It has streamlined its catalog and distribution, repair and improvements are in the store level. In 2007, JCPenney launched Ambrielle lingerie label, and became their biggest private brand JC Penney began in history. [1] In addition, the re-introduction of Sephora cosmetics included the installation inside JCPenney located in some key stores. Since 2007 the shop changed with the slogan "It's All Inside" to "every day matters" and the new slogan and associated ad campaign launched in television spots during the 79th Academy Awards at the end of February 2007. After JCPenney sold for Eckerd in 2004, on the ground that continue to operate as Eckerd (in some places in the southern United States, were sold to CVS Corp.) is still JC Penney Catalog centers inside stores (which is a carryover from the areas which were previously Thrift Drug), and continued to JC Penney credit cards. After Rite Aid completed the acquisition of Eckerd in 2007 Catalog centres in the territory will soon be transformed Eckerd stores permanently closed, although as a result of the acquisition, Rite aid, is taking JCPenney credit cards, even on the ground rite aid that existed before taking Eckerd . In November 2007, the company launched a new web site JCPenneyBrands.com public, which includes the company private and exclusive brands, and their branding strategy, in a preliminary upcoming product line. [edit] Future In February 2008, the company plans to launch the "American Life" brand developed by Ralph Lauren, in a few product lines. [2] The launch in response to competitors in recent brand launches, such as the new line of Martha Stewart in Macy, and as "Just Where Vera Wang and Food Network branded products Only Kohl's.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment